The Riddler

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When FiveThirtyEight decided to release The Riddler in late 2015, they also wanted to have a short and sweet opening animation, which would be used in every weekly series. It was basically a weekly quiz about math, logic, and probability. They wanted to present geeky, nerdy, yet fun and exciting mood in the illustration. The idea of this illustration is ‘from ambiguity to clarity’ which is one of the universal characters in quiz. The stacked words gradually create a shape of maze at first, then the word ‘The Riddler’ gets clearer as time goes by.